SUNDANCE, UTAH – We are thrilled to announce details of our new Outdoor Collection early access shopping event. We'll be hosting a pop-up shop at the exquisite Sundance Mountain Resort on Tuesday September 19 from 12:30-4pm. The shop will be set up at the top of Sundance’s Outlaw lift, featuring a stunning backdrop of Stewart Falls and Mount Timpanogos.
From its conception in 2019, we've always had high aspirations to “bring communities together.” This time, we’re taking “high aspirations” quite literally. After all, it’s not every day their customers get to shop on the summit of an actual mountain. While our other pop-up-shops have been spotted across the country, this will be our first event held at Sundance Resort. Known by some as the “crowning jewel of Utah County”, Sundance continues to be a place of gathering for people around the world.
“Sundance has always held a special place in my heart, and it’s where I’ve had the best powder days of my life,” explains founder Bronson Christensen who grew up 20 minutes away from the resort. “Sundance shares some of Lonely Ghost’s most intrinsic values, such as community and artistic expression. The new “Outdoor” collection encourages people to get outside, to get together, and to open their minds and hearts. It's a reminder that the greatest discoveries often occur within the stillness of nature, where our bodies and souls can find their true alignment. It just made perfect sense that Sundance would be the quintessential place to launch from.”
In an increasingly digital world, we believe that creating unique real-life experiences that can’t be replicated online is essential for the brand and our customers. In the vast expanse of nature, we hope people will nurture the bonds that unite us in the embrace of our shared human experience.
To learn more, please visit lonelyghost.co or email yes@lonelyghost.co.
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